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The all-powerful Pointing has no control about the blind texts

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    Your personal details are up for sale for as little as Rs 2 paise, as toothless telecom ministry compromises the privacy and peace
    of mobile users
    By SUHAS MUNSHI

    Published: 22:59 GMT, 30 October 2012 | Updated: 23:43
    GMT, 30 October 2012












    View
    comments


    Dear Mr XYZ, book your dream home this Diwali @
    Sec 113, Noida, for Rs 20 lakh. Hurry, bookings are open only till October 31.

    SMS OMG to 12345.

    A message like this from a real estate agent at a time when you are actually keen to book a flat is enough to grab your attention.

    If you are impressed with the "extensive research" of the agent on not just your requirement, but also your name, gender and budget estimate,
    don't be. Your personal details are available in the market for a paltry
    2 paise. And it's not just you.



    Even telecom minister Kapil Sibal is a victim of unsolicited text messages

    Each and every individual using a mobile
    phone or a landline connection is being tracked by phone number brokers and hounded by
    telemarketers.

    The menace is only increasing and the telecom ministry seems
    as helpless as its minister, Kapil Sibal, who too has
    not been spared by the pesky telemarketers.

    Speaking at the Worldwide Cyber-security Summit in the Capital on Tuesday,
    Sibal said: "Trai (Telecom Regulatory Authority of India) is taking it up (pesky calls/SMS texts issue). I also face lot of problems. Every two minutes I get such SMS… I met Trai chairman (Rahul Khullar).



    He will ensure that this is not going to happen anymore." The
    minister's assurance sounds far-fetched when you realise
    that nothing is hidden from the prying eyes of pesky message senders, who are making a fortune out
    of your personal details.

    From your bank account customer Id to your car number and home loan details, all
    such important and personal information can be accessed from a phone number broker
    based in the dingy lanes of the Capital.

    Mail Today tracked down one such broker in Lakshmi Nagar who said he
    possesses several lakh phone numbers that he can deliver through an email attachment.


    "My phone number bank is quite huge so you need not bother yourself with selecting your target consumers. Based on your requirements, I can provide you with phone numbers of people with more than Rs 5 lakh annual salary.

    The information will be provided region wise so that you can target your consumers accordin If you are impressed with the "extensive research" of the agent on not just your requirement, but also your name, gender and budget estimate, don't be.

    Your personal details are available in the market for a paltry 2 paise. And it's not just you.

    Each and every individual using a mobile phone or a landline connection is being tracked by phone number brokers and hounded by telemarketers.

    The menace is only increasing and the telecom ministry seems as helpless as its minister, Kapil Sibal, who too has not been spared by the pesky telemarketers.

    Speaking at the Worldwide Cyber-security Summit in the Capital on Tuesday, Sibal said: "Trai (Telecom Regulatory Authority of India) is taking it up (pesky calls/SMS texts issue).
    I also face lot of problems. Every two minutes I get such SMS…
    I met Trai chairman (Rahul Khullar).

    He will ensure that this is not going to happen anymore." The minister's assurance sounds far-fetched when you realise that nothing is hidden from the prying eyes of pesky message senders, who are making a fortune out of your personal details.

    From your bank account customer Id to your car number and home loan details, all such important and personal information can be accessed from a phone number broker based in the dingy lanes of the Capital.

    Mail Today tracked down one such broker in Lakshmi Nagar who said he possesses several lakh phone numbers that he can deliver through an email attachment.

    "My phone number bank is quite huge so you need not bother yourself with selecting your target consumers.
    Based on your requirements, I can provide you with phone
    numbers of people with more than Rs 5 lakh annual salary.


    The information will be provided region wise so that you can target your
    consumers accordingly," said the broker, whose number was accessed from one of the many yellow pages portals with details of services available in the Capital.

    Within minutes of transfer of Rs 2,000 to the broker's account; name, age, gender, mobile phone numbers (prepaid or post paid) and addresses of one lakh people living in a particular region and of course drawing similar salaries, reached the email of this correspondent.

    The broker even offered to provide more specific information such as bank account details, vehicle details, landline numbers etc.

    if the correspondent was willing to pay a little more. Separate lists for high net worth individuals, stock market investors, MDs and CEOs of companies could also be purchased for a little higher amount.

    The broker said his business has diversified since he first started selling the numbers.

    "Over the past one year, we have provided the numbers to political campaigners,
    marketing executives and telecallers who use them based on their requirement," he said.

    With the availability of USB SIM card modem, which has spawned an illegal bulk SMS industry around itself, the need for lists of phone numbers - segregated on the basis of region, income, profession, gender etc - has increased tremendously, helping a parallel black market of private information grow around it.

    The increasing demand in the market has brought in competition among the brokers who are now consolidating their database with the most personal of people's details.

    Helping them with the information are their 'contacts' in different sectors - telecom operators, banks, vehicle breakdown service providers, insurance agents among others.

    "People with this precious data don't sell it cheap. The
    actual cost to buy SMS lists depends on the selection criteria, complexity and the volume you
    are buying. The more you buy, the less you pay
    for the details," a broker said.

    The rate of the brokers also varies with the information they supply. A broker agreed to email a national database, comprising only phone numbers, for Rs 1,500. Another one offered to provide details like name, address, cell phone number, landline number of 5 lakh Delhiites for Rs 5,000.





    A third broker offered to sell similar information of 14 lakh Delhiites for Rs 5,000, the source of which he revealed was a telecom operator.

    Rajan Mathews, director general, Cellular Operators Association of India, agreed that the facility of messaging is being misused.

    He, however, excused the operators from the responsibility, saying: "We had proposed a differential tariff for messages beyond 200 per day, but it did not work
    out. With no restriction, the SMS facility is being misused.


    The operators cannot be blamed for it," he said.

    According to cyber law experts, the Indian legal system leaves much to be desired in terms of preventing illegal data sharing and data protection.

    "No deterrence for such crimes and little reactive action from the consumers and the authorities are not only giving rise to brazen sharing of personal details
    but also scaring away datacentric businesses from the
    country," said an expert.



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    "Sharing data is still not a crime. There is
    no data protection law in the country and this has given a virtual impunity to
    people making money by selling people's information," said cyber law expert Pavan Duggal. "

    Given the complete disregard for privacy in the country, it's
    not surprising that India is the number one spam generating
    country in the world," he added.

    The Delhi Police, meanwhile, claimed to have a mechanism in place to curb the menace. "Till now we haven't received
    any complaint of this nature. However, we have a mechanism - Cyber Cell
    - to deal with crimes relating to breach of privacy through such [phone broker]
    list," said K.K. Vyas, DCP, economic offences wing, Delhi Police.

     

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